Every #FordBronco starts as a blank canvas. And however you choose to make it yours, be sure to convert your reservation to an order by March 19th. Doing so will ensure you receive an estimated delivery window communication in May. #BuiltWild pic.twitter.com/TTPDMCtpHB
— Ford Motor Company (@Ford) March 16, 2021
Paul Wraith, Bronco chief designer for Ford, describes the process for designing the Baja-ready Bronco R on an abbreviated timeline.